Jul 20, 2016

Top tips for small business marketing on a budget

The challenge of getting a business up and running with next to nothing is part of the fun of starting an enterprise. I think so anyway. […]
Jul 18, 2016

Using Quora to find blog topics

I must to admit to being a bit of a late starter to Quora. I have been to the site often when answers came up in […]
Jul 13, 2016

How to maintain your privacy online

I’m something of a privacy advocate. I don’t do anything illegal and I would be of no interest to the state but I don’t see why […]
Jun 29, 2016

Five skills your content writer needs to deliver what you need

If you have been working with content writers for any length of time, you won’t need me to tell you that not all writers are created […]
Jun 27, 2016

Images could be slowing down your website, here’s how to stop it

The power of a good visual on a web page or within a blog post cannot be overstated. It’s the icing on the cake, the ooh […]
Jun 22, 2016

Keyword research for blog post ideas

Part of the skill of being a blogger is getting noticed. Anyone can create content all day long and post it, but if it isn’t on […]
Jun 20, 2016

Top tips for writing evergreen content

Content marketing concentrates a lot on the new, shiny and up and coming. Often, if your news happened over 24 hours ago it’s old. However, there […]
Jun 15, 2016

Four reasons why you should outsource your web content

If you’re serious about audience engagement and want to leverage content marketing for all it’s worth, you need to do it right. Sharing knowledge, interesting tips, […]
Jun 13, 2016

10 mistakes many bloggers make and how to avoid them

On the surface, blogging is a simple way to make a living. Certainly, if you look at freelance websites, there are hundreds, if not thousands of […]
Jun 8, 2016

What is semantic keyword research and what can it do for you?

I was discussing a website project with a French client the other day and got into quite the discussion about semantics. Not quite the conversation you’re […]
Jun 6, 2016

Obsolete WordPress installs leaving businesses vulnerable

According to research undertaken by RiskIQ, 10 of the UK’s top 30 organisations are running outdated versions of the world’s top CMS, WordPress and Drupal. This […]
Jun 1, 2016

Securing WordPress using your htaccess file

Securing your website should be a primary concern of any website owner, whether a hobbyist or corporate webmaster. Most unsupervised installations include no security at all […]
May 30, 2016

Use two factor authentication on your WordPress website

Two factor authentication is rapidly making its way across many websites. It started with banking, then social media sites and now is spreading fast across other […]
May 25, 2016

Top ways to avoid WordPress comment spam

If you run a blog that allows comments, chances are that consigning comment spam to the trash is a daily chore. I get hundreds of such […]
Dec 15, 2014

Advertising and your website

Many years ago advertising was a relatively simple affair. Tradesmen made a notice or poster and placed it outside their shop. All it needed was a […]
Apr 6, 2015

The importance of titles for your website

If you want to share important information with people there are more ways than ever of doing it. You can reach them from the other side […]
Apr 20, 2015

Are you irritating people with your website?

Now that’s a loaded question. You probably think your website is the bee’s knees. After all haven’t you just spent all that time getting it to […]
Apr 22, 2015

More ways to irritate people with your website

Of course you can’t please everyone. No matter how hard you try. But if you’re trying to provide a website to persuade people to become customers, […]
May 1, 2015

Do customers think your website is user friendly?

It’s not something you might know about unless someone actually tells you. By which time you could have lost a lot of custom. And faith in […]
May 18, 2015

Making SEO work for your website

If you’re out shopping for something in particular you go to the shops that sell what you’re looking for. As people are using ever more inventive […]
May 22, 2015

Is customer loyalty a thing of the past?

Once upon a time people had a very limited choice of where to shop. Whether it was for products or services it was usually a simple […]
Jun 3, 2015

Ten tips for writing effective website content

You’ve probably discovered already that writing for the web is different from other forms of writing. For anyone starting up their own website it can seem […]
Jun 8, 2015

Website copy that talks to people

No doubt you’re good at having conversations with people face to face. Able to communicate your thoughts and ideas lucidly and without hype. But writing copy […]
Jul 17, 2015
Marketing web content

Tips to get your website content noticed

Presumably if you’ve set up a website it’s there to serve a purpose. If it’s for promoting your business no doubt you’ve thought long and hard […]
Jul 24, 2015
Building a usable website

How to really annoy people with your website

Not something to be recommended obviously. But sometimes websites can be so annoying people simply click off and go somewhere else. Not the outcome you’ve hoped […]
Aug 14, 2015
Being friendly with your website

Promoting your website with the human touch

Advertising has been around a long time. Evidence shows that it was being used in one form or another by the ancient Egyptians. And who knows […]
Aug 31, 2015
Change to survive in business

Change with your customer’s habits if you want to survive

A lot of small businesses I talk to say much the same thing, “I have been doing this for years and I’m still busy so there’s […]
Sep 21, 2015
the business relevance of content marketing

Why every business should use content marketing

It can be difficult to sell a content marketing strategy to the average small business as they often don’t realise how it can benefit them. If […]
Oct 12, 2015
controlling your content marketing

Controlling your own marketing destiny

The illusion of controlling our own destiny is always more real than actual reality. When you look at it, we are in control of very little. […]