If you’re serious about audience engagement and want to leverage content marketing for all it’s worth, you need to do it right. Sharing knowledge, interesting tips, […]
I was discussing a website project with a French client the other day and got into quite the discussion about semantics. Not quite the conversation you’re […]
According to research undertaken by RiskIQ, 10 of the UK’s top 30 organisations are running outdated versions of the world’s top CMS, WordPress and Drupal. This […]
Securing your website should be a primary concern of any website owner, whether a hobbyist or corporate webmaster. Most unsupervised installations include no security at all […]
Two factor authentication is rapidly making its way across many websites. It started with banking, then social media sites and now is spreading fast across other […]
Or anything else for that matter. Although no doubt some people disagree. It may be hard to imagine, but there was life before celebrity culture took […]
It should be no different to selling your brand anywhere else really. As long as you’ve done your research beforehand. Obviously you have to have a […]
Advertising these days means being able to reach more people than can ever have been imagined a few years ago. An advertiser’s dream. But most people’s […]
Last week I discussed changing the way you market your business to stay in line with the changing ways customers find suppliers or trades. One particular […]
Using psychology when writing any marketing material is essential. There are a wide range of tricks marketers use to manipulate you into doing what they want […]
Copyright is a thorny issue. It is made worse by greedy and unscrupulous record companies and the sometimes less than honest companies they use to enforce […]
Do you use an adblocker? Many internet users do, myself included. The internet is just a nicer place without splash ads, flashing images, garish banners and […]
The Black Friday phenomenon has highlighted not just the lengths consumers will go to in order to get a bargain but also the lengths manufacturers will […]
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