May 23, 2016

How to fix WordPress missed schedule post errors

Anyone who works with WordPress will have seen the message ‘missed schedule’ on their posts page at one time or another. It is one of the […]
May 18, 2016

Bringing back North Ocean Hotel’s website after the 123-reg debacle

I have worked with the North Ocean Hotel for almost three years now providing blogs and marketing material for several of the company’s websites. After their […]
May 16, 2016

Eleven things you need to know before starting a blog

If you’re considering starting a business blog, I have almost a decade’s worth of experience to help. While this post won’t tell you everything you need […]
May 11, 2016

What is evergreen content?

Like any industry, content marketing is full of insider terms. One such term is ‘evergreen content.’ It is a term used a lot in search and […]
May 9, 2016

Top 10 Most Usable Content Management Systems

There are a number of content management systems available on the market. Some are free, some are premium. All have their strengths and weaknesses, so how […]
May 4, 2016

Short form vs long form blog posting, which is best?

I had a discussion the other day with a prospective client about some blog writing he wanted us to do. It was a subject I enjoy, […]
May 2, 2016

Top WordPress backup plugins for 2016

After last week’s post about the failures of a certain web host, I thought it would be a good time to provide an overview of some […]
Apr 27, 2016

You get what you pay for with your content marketing

Offering value for money is at the centre of what Coastal Content is about. We are often questioned on our pricing and to be honest, it […]
Apr 25, 2016

A painful lesson in why managing your own website backups is vital

Web hosts can be great. They offer to manage domain names, hosting, backups, security and everything necessary to run a business website. But is it safe […]
Apr 20, 2016

How to write attention grabbing press releases

To be truly effective, a press release has to be tight, have a great hook and contain all the pertinent information needed to get the outcome […]
Apr 18, 2016

The anatomy of a good press release

Press releases are one of the most popular short copy tasks we do here at Coastal Content. They are great for getting a bit of publicity […]
Apr 13, 2016

Ten things every small business website needs

Here at Coastal Content, we build quite a few small business websites. Some are just so people can find the phone number or email address of […]
Apr 11, 2016

Google guidelines for reviews of gifted products

I had a lively debate last week with a client who wanted us to write product reviews for items they would send for free in return […]
Apr 6, 2016

Encryption made easy

Encryption has enjoyed a lot of publicity recently thanks to the FBI and Apple case that made more than a few headlines. It brought data security […]