Coastal Content Coastal Content

Freelance writer, editor and content manager

Creating clear, useful content that reflects your business, builds trust and supports your goals.

From new website copy and blog articles to editing, publishing and ongoing content management, I help create and maintain content that works.

Let's talk

What I do

  • Blog Post
  • Social Media
  • Email
  • Ad Copy
Writing

Clear, useful content for websites, blogs, email campaigns, knowledge bases and thought leadership projects.

Content plan
Say the right things to the right people in the right way. I help businesses build trust through their content.
Bost conversion with better content
+20%
Editing

Improving clarity, consistency, tone and accuracy, improving standards and developing writers and processes.

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  • Formal
  • Friendly
  • Persuasive
  • Funny
  • Professional
  • Conversational
  • High impact
  • Thought leadership
Content management

Editorial planning, publishing, WordPress management, content calendars and ongoing content.

  • SEO Keywords
  • Call-to-Actions
  • Blog Topics
  • Ad Copy
  • Content Hooks
  • Video Scripts
Content marketing

Content strategy, marketing content, banner and ad copy, emails and automation, planning, scheduling and oversight.

  • Start with a powerful opening
    1
  • Maintain flow and relevance
    2
  • Finish with a clear call to action.
    3
Develop writers and strategies

Working with existing teams, building new content teams, developing writers, raising standards, and delivering your goals.

Mentoring writers and creators that use multiple languages

Over 5 years’ experience developing and mentoring writers with English as a second language.

Who I work with at Coastal Content
Who I work with

I regularly work with:

  • Startups
  • Small businesses
  • SaaS companies
  • Marketing agencies
  • Professional services firms
  • Ecommerce businesses
  • Website owners and publishers
How to work with me
1. Discovery

We’ll discuss your goals, audience and requirements.

2. Planning

I’ll recommend the most effective approach and agree scope and timelines.

3. Delivery

Content is created, edited, reviewed and refined.

4. Ongoing support

If needed, I can continue managing content production and publishing.

How I create your content
Why work with me at Coastal Content
Why work with me
Experience beyond writing

I have experience of the entire content lifecycle, including planning, writing, editing and managing.

Writing expertise

I create content that informs, engages and supports your objectives.

Editorial experience

I help iprove content quality, structure, readability and consistency.

Content operations

I can manage publishing schedules, workflows and content systems to keep projects moving.

Direct collaboration

No account managers, project handovers, or unnecessary layers. You work directly with me throughout.

Got questions?

1. What kind of clients do you work with?
I work with everyone who needs content. That includes individuals, B2B, SaaS and tech companies: marketing teams with content to produce and not enough senior resource to produce it, agencies who need a reliable writing partner and founders who want their content to reflect how they actually think. If you're not sure whether you fit, get in touch and we'll work it out in about five minutes.
2. Do you work on a project basis or a retainer?
Both. Some clients come to me with a single piece they need to get right. Others want ongoing support for a publishing programme or marketing or content campaign. Retainers tend to suit clients who want consistency and priority access. Projects suit those with a defined need and a clear brief. Either way, terms are agreed upfront.
3. How do I know if I need a writer, an editor, or something more strategic?
Honestly, most clients aren't sure when they first get in touch and that's fine. A short conversation usually makes it clear. If your content exists but isn't working, that's often an editorial or strategy problem. If you don't have enough content, that's a writing problem. If you're not sure what to publish or why, that's a strategy problem. I can help with all three.
4. Are you available right now?
Availability varies, but I keep capacity for new clients and reply to every enquiry within 24 hours. If my schedule is full, I'll tell you up front and give you a realistic timeline.
5. What does working with you actually look like day to day?
You deal with me directly, start to finish. There's no account manager relaying messages or junior writer delivering under my name. Most client relationships involve an initial briefing conversation, agreed deliverables, achievable deadlines and a clear feedback process. It's straightforward by design.

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